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| The Market |
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At the latest count the CORGI Register holds 47,000 registered businesses and in excess of 101,000 installers. The CORGI portfolio of media, as managed by Shoreline Media, is your complete channel to this unique, energetic market.
The gas, heating and plumbing market is truly unique because every one of the 47,000 businesses is legally required to join the CORGI Register. This database of 101,000 difficult to influence, but hugely influential installers, is only accessible through the CORGI portfolio of media. These installers are the powerhouse behind the market because they choose and buy products on behalf of the consumer, ensuring that CORGI registered businesses are responsible for specifying and purchasing the greater majority of all gas, heating and plumbing products.
What's more, 2005 is set to be the most significant year in this market's history. Radical changes in the Building Regulations, especially as regards High Efficiency products, mean that the opportunities within this market are indisputably immense.
To enable you to do even more business with this dynamic, affluent audience, Shoreline Media is committed to the evolution of the present media portfolio. New developments for 2005 include:
- Gas Installer magazine will increase in frequency to 11 issues per year
- The April issue of Gas Installer will be complemented by a supplement, Building Regulations Condensed
- June 2005 will see the launch of InstallerLive - a new show for the 101,000 CORGI Registered Installers
- The June issue of Gas Installer will be complemented with a Show Guide for InstallerLive
- The show will include a full seminar programme from CORGI and a number of industry bodies
- The show will incorporate a feature-driven exhibition for manufacturers and service providers
- The show will also host an awards ceremony for CORGI registered businesses/installers
- CORGI will produce a calendar that will be given to the 47,000 registered businesses.
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